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It’s hard enough to publish a book, but getting people to buy it is an entirely different battle. As new platforms reshape how readers gather and interact online, authors are finding that sometimes ...
The rise of the creator-centered platform Substack has opened a new avenue for PR teams aiming to reach audiences through voices they already trust. Creator-journalists on the platform build loyal ...
Substack co-founder Hamish McKenzie and writer Casey Lewis break down the best practices for building an engaged — and paying — audience. Substack writers collectively have over five million paid ...