Rather than treating events as isolated marketing moments, many founders are integrating them into a much wider customer journey.

The marketing mix commonly is described using the four P's: product, price, promotion and place. When creating an event, using these four parameters helps you develop a festival, sporting event, ...

Event planners help individuals, organizations and businesses host events by taking responsibility for all of the activities associated with the events. To market your event-planning business, you ...

For entrepreneurial artists, the internet contains a wealth of unexplored promotional opportunities. Here we look at six such places, often called 'discovery sites' that you an use in promoting your ...

Event marketing has changed substantially over the last two decades. It’s now a more important component of digital marketing than ever before and thoroughly embedded in the martech stack. Just look ...

Clear objectives and detailed strategies can help marketers organize successful events. As modern marketers increasingly rely on experiential and in-person engagements, event marketing has become ...

Cvent, a leading provider of event, marketing and hospitality technology solutions, brought together 400 event, marketing and hospitality leaders to Cvent Accelerate Dubai 2026 at InterContinental ...

Marketers often struggle to stand out from competitors, because markets in any industry have become increasingly crowded. However, event marketing strategies can help organizations attract attention ...

Bandsintown Events Promotion Pages have been updated with the addition of QR codes and more. The Bandsintown Events Promotion Pages aggregate an artist’s tour dates and ticket information on a single ...

Tools to help you plan and promote your event. You've been asked to create an event on campus but don’t know where to start. Need to know how to secure a venue and create a registration page? Want to ...

Event marketers say email is the most effective channel for promoting professional live events, such as conferences, according to recent research from Bizzabo. The report was based on data from a ...

We’re happy to help you in promote your events and activities on campus. This checklist should serve as a general guideline of potential opportunities for event promotion. Not all suggestions on this ...